Brave launched its own search engine to overthrow Google

After a public beta of its new search engine in June, Brave Software has announced that Brave Search is now officially available.

Starting today, the company’s search engine will be the default engine for new Brave Browser users in the United States, Canada, and the United Kingdom. The company’s search engine also replaces Qwant in France and DuckDuckGo in Germany as the default search engine for its browser users in those countries.

While existing Brave users will keep their chosen search engine as their default, they can also set Brave Search as their default search engine if they prefer. To do this, users will need to manage their search engine settings on Brave for Desktop, Android, and iOS.

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CEO and co-founder of Brave, Brendan Eich explained in a Press release how Brave Search provides a more privacy-focused alternative to other search engines, saying:

“Brave Search has grown significantly since its release last June, with nearly 80 million queries per month. Our users are happy with the comprehensive privacy solution that Brave Search provides against Big Tech by being integrated into our browser. As we know from experience in many browsers, the default setting is crucial for adoption, and Brave Search has achieved the quality and critical mass to become our default search option and provide our users with a online transparent by default. ”

Web Discovery Project

In addition to making Brave Search the default for its browser, Brave Software is also launching a privacy preservation system allowing users to provide data anonymously to help improve its search index called the Web Discovery Project ( WDP).

Users will need to register with WDP and the new draft protects user privacy and anonymity by design so that the data provided cannot be linked to them or their devices as well as a set of users for prevent de-anonymization.

At the same time, WDP represents a fundamental shift in how a search index is built to deliver relevant results to Brave Search users. Unlike other search providers, the WDP is designed in such a way that all data it receives is inseparable, making it impossible to create profiles or sessions of project contributors.

For a URL to be sent to the project, it must be independently visited by a large number of people and this is achieved using the STAR cryptographic protocol. WDP also runs automatically when a user browses the web, so it requires no effort from contributors.

Interested users can test Brave Search for themselves and contribute to the web discovery project by upgrading Brave Browser to the latest version or visiting search.brave.com in their browser of choice.

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